Error message for Apple and Microsoft
| July 24, 2009 | 2:32 PM
More journal entries from Cindy House »
In the great PC vs. Mac debate, PCs have taken a lot of hits from Apple’s “I’m a Mac” ad campaign. (You know, those commercials where the young, hip guy is the Mac, and the balding, portly gentleman is the PC?)
Last week, it appeared that PCs had struck back with Microsoft’s “Laptop Hunters” ads, in which high prices for Mac laptops are contrasted with lower prices for PC laptops. A Microsoft exec said gleefully last week that Apple’s legal department wanted the ads pulled because Apple recently reduced its prices. He vowed that Microsoft would “keep running them and running them and running them.”
But this week, Microsoft has altered its ads to “update” references to pricing.
No one’s really the winner here. Microsoft looks weak for admitting, in effect, that its ads were misleading. But Apple looks petty for siccing its legal department on this issue in the first place. Especially when its rumored new tablet computer is likely to blow the doors off any other netbook early next year. IPod vs. Zune, anyone?
ad, apple, computer, laptop hunters, mac, microsoft
